Folks land on your site every day, either by searching for keywords or by being referred (like via social media). Many times, you don't even really have posts about those keyword phrases they're looking for - or you post isn't titled anything like it should be, but somehow they still end up on your blog. Yay!
However, if they are looking for something and you don't have it, they're going to click the "back" button in about 5 seconds if you don't give them a reason to stay.
So, let's figure out how to keep them on your website for as long as possible! This will increase your pageviews and your income ... I'd say those are both good things. ;) While some things are more important than blog traffic, your blog needs a solid foundation (of pageviews) before you can begin to make the big bucks.
Step 1: Improve your sidebar.
Step 2: Dive into Google Analytics.
Step 3: Update your posts to increase your income.