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Whether you've been with LuLaRoe for a while now, or you just signed up … or maybe you're just thinking about signing up, this post is for you. No matter why you're looking for ways to grow your LuLaRoe business, I've got you covered.
UPDATE: Why I stopped selling LuLaRoe and what happened when I left the cult
I've helped many direct sales consultants and small business owners thrive and create financial freedom for themselves. It's what I was born to do! If you have any questions at all, let me know and I'll be happy to help you with your business as well. Keep in mind that I am not a consultant, so if you'd like to join LuLaRoe I recommend joining our group to get the best head start possible.
7 Ways to Grow Your LuLaRoe Business as a New Consultant
1. Set goals. Obviously your first goal is to earn back the money you spent on your inventory! But what's next? Follow a few YouTubers along their journey as you figure out what your goals are going to be.
My favorites LuLaRoe YouTubers include:
Monica Lynn – tells her story of selling $10,000+ in 2 weeks!
Vanessa – a plus size gal that rocks all the looks she wears; 3 months in she sold $22,000 in March alone!
LuLaRoe502 – two gals that tell you about everything from earning the investment back, to planning and hosting pop-ups. I love these girls, and their videos!
Tiffany Cook – talks about the investment, how to earn it back, and more.
2. Know your why. Running a LuLaRoe business is a lot of work! If you don't have a solid “why”, you are going to burn out rather quickly.
Why questions include:
Why did you sign up?
Why are you putting all this work in?
Why are you going to stick with it?
What's your “end game”? What's the point of doing this?
Knowing your “why” is essential to any business, but especially one you'll be investing $5,000+ into!
3. Brand yourself. LuLaRoe is already branded. When you see LLR leggings, you know they're LLR! Now, you need to brand yourself. This includes business cards, yard signs for your pop-up shops (so people know how to find your party!), return address labels and even extra labels to add on your bubble mailers. On a side note, be sure to invest in a high-quality thermal printer. Thermal printers only use toner, so it'll save you quite a bit of money printing it all in black and white.
Why not advertise while your LLR products are in transit? Be sure to purchase some banners and car stickers or magnets if you plan on advertising in person at vendor events, etc. While you can purchase business cards from lularoecustom.com, I recommend purchasing them from gotprint.com because they're the highest quality and way less expensive.
4. Be prepared. Check out this list of “must haves” that you'll want to purchase before launching your LuLaRoe business. Watch all the videos you can; join groups and take tons of notes! Get your inventory system read, and make sure you order your rolling racks (I like this one because it's highly rated, has two levels, and is affordable; order 3-4 depending on your inventory), no-slip hangers (in colors like hot pink), a tripod (even if you're just using a cell phone), chalk board, and dress form (this one's my favorite).
5. Work with other reps. Some LuLaRoe consultants get super territorial, and don't even want other reps in their group! That's so catty and silly; don't be that way. Joining other LuLaRoe groups and hosting multi-consultant pop-up shops are both great ways to work with other LLR folks that can help you grow. You can help them grow, too! Maybe you have a print they don't have. Offer to send it to their customer for them, and then they'll “owe” ya one. Or maybe they can trade you a print that you really want. Either way, working with other consultants is the way to go. Don't see them as competition.
Melanie is the first LuLaRoe consultant I met, and she's wonderful! I've actually done a review for her on the blog and would love to see some of you connect with her.
6. Stay organized. Talk to any consultant and they will tell you that being organized is a must. You'll need spreadsheets and a LuLaRoe inventory tracking system in place. If you can, set a room aside for an office and/or stock room. You'll need a spot to take good pictures, with plenty of natural light – or a good lighting kit like I use for my photography.
7. Plan ahead. Nothing is 100%, so you need to have a plan. A 3 month plan, a 6 month plan, a 1 year plan, a 5 year plan! Plan an exit strategy just in case something drastic happens and you have to get out. There are many ways to make your money back even if your business ends up being a total flop: sell it back to the company and pay a 15% restocking fee, or sell it to another rep at your cost. So even if you aren't making a profit, you'll make most or all of your investment back in the worst case scenario.